Introduction
Chocolate Cottage is a Saudi Arabia–based chocolaterie established in 2007. The owner envisioned a whimsical, storybook-inspired identity that would capture the magic of handcrafted chocolates. The logo combines a gingerbread house, candy canes, and bilingual lettering in English and Arabic — balancing fairy-tale fantasy with cultural authenticity.
Logo Variations & Brand Board
The primary logo features a detailed gingerbread-style house and candy cane accents paired with bold, storybook-inspired lettering. To ensure flexibility across applications, alternate versions were developed for single-color, black-and-white, and reversed treatments. The color palette draws from cocoa browns, cream parchment, and candy red, while the typography combines European fairy-tale flair with Arabic script to ground the brand in its region.
Packaging Applications
The Chocolate Cottage packaging system was designed to balance premium elegance with whimsical storytelling. Foil-stamped chocolate bar wrappers and embossed luxury gift boxes elevate the brand’s indulgent appeal while retaining a playful, fairy-tale charm. Pastry boxes with transparent windows highlight the freshness and artistry of the baked goods, while fold-up handled boxes provide a practical yet stylish takeaway solution. Across all formats, the gold-foil logo, candy cane trims, and storybook motifs create a consistent identity that feels both magical and refined, reinforcing the brand at every customer touchpoint.
Retail / Environment Applications
The logo was designed to scale seamlessly from packaging to retail environments. From storefront signage to mall kiosks, the warm golden lighting and whimsical aesthetic create an inviting fairy-tale atmosphere. Neatly arranged display counters, glass cases filled with chocolates and pastries, and even chocolate fountains reinforce the magical experience while ensuring strong brand visibility.
Print Collateral
The Chocolate Cottage brand identity extends into tactile print applications, reinforcing the storybook charm at every customer touchpoint. Elegant business cards and rustic kraft gift tags communicate the brand personality in formal exchanges and product gifting. Custom-printed paper shopping bags elevate the unboxing and takeaway experience, while branded table napkins in gold foil carry the whimsical cottage aesthetic into café and dine-in settings. Together, these items create a seamless brand presence that feels both premium and warmly inviting.
Digital Applications
Digital extensions ensure the brand story continues online, with assets tailored for modern engagement. Instagram carousel templates and story designs adapt the logo into vibrant, playful promotions for seasonal campaigns and new product launches. The website hero reimagines the brand like a storybook title page, framed by fairy-tale illustrations of candy canes and cocoa trees — creating an inviting digital storefront that matches the physical experience.
Chocolate Cottage’s brand identity was designed to capture both heritage and imagination. By combining whimsical illustration with bilingual typography, the identity celebrates its Saudi roots while creating a magical, storybook-inspired brand world that customers can experience across packaging, retail, print, and digital touchpoints.
